Client: Virgin Australia Melbourne Fashion Festival
The fashion festival's central campaign idea was 'Get Close'. The campaign featured a series of close-ups, tight crops and unique poses of models juxtaposed against vivid colour backdrops.
Shot by one of Australia’s leading photographers, Georges Antoni, these designs spanned a full campaign including TV, outdoor, print, editorial and various other pieces.
Creative Director - Ben Coulson
Art Director - Isabella Caruso
Copy Writer - Ellen Fromm
Photography - George Antoni
Caleb de Gabriel - Designer