Client: Advias Financial Specialists
Advias is a real estate financial service based in London. The brief was to design a new brand that was simple, professional and modern.
The typographic “A” doubled-down as a visual ‘arrowhead’, creating a feel of forward movement and progress. The choice of colour was important - the use of a deep green and vivid orange was selected to create a sense of opulence, class and gravity. Juxtaposed with simple typography and graphics, the end result for the branding was clean, elegant and modern.