Client: Lost Dogs Home
This poster design was created to help spread desexing awareness for cats. The concept was based around the surprising and sobering statistic that 1 cat can become 20,000 in just 2 years if left un-desexed.
The idea was to create a family tree - a playful metaphor - highlighting this statistic. The illustration details and the names for each cat were unique.
Credits:
Jake Barrow - Art Director
Katie Britton - Copywriter