• Home
  • Folio
  • About
  • Contact
Caleb was here.
  • Home
  • Folio
  • About
  • Contact

Deliveroo Homeless Delivery

Client: Deliveroo

I created this graphic poster set to promote Deliveroo “Home-less Delivery”: a new app mechanic allowing users to make small charitable donations whilst simultaneously placing their food orders.

Inspired by swiss modernism, these illustrative posters was designed with an emphasis on bold colours and interesting composition. This colourful and playful approach elevated the “gritty” subject-matter and gave the posters a fresh, positive tone. The bold and bright colours harmonised neatly with the overall Deliveroo branding.

The graphic illustrations were also used for print, outdoor and social media platforms.

Credits:

Creative Director - Phil van Bruchem
Creative/Copy-writer - Tom Opie
Creative/Copy-writer - Chris Plumber
Designer - Caleb de Gabriel
(Photo credit: Behance student show swiss poster set)

HD_lineup-2x1.jpg
HD_lineup-2x1A.jpg
HD_Adshel_1A.jpg
HD_PhoneHand_1.jpg
HD_swissidea_4B.jpg
HD-Posters-A3-F2.jpg
HD-Posters-A3-F3.jpg
HD-Posters-A3-F4.jpg
HD-Posters-A3-F.jpg
HD_lineup-ZIG.jpg

Powered by Squarespace.