Client: Rishi Immigration
The brief was to create a brand identity for Rishi Immigration - a company based in Canada that provides legal services to persons immigrating from India.
The logo emblem was inspired by the metaphor of a ‘seed’ – planting and taking root - just as people must lay down ‘new roots’ when moving to a new country.
The warm, earthy colours and the clean, simple forms blended together to create a brand identity that was modern, professional and striking.